The client asked for a logo that represented soccer legend Jamie Carragher. Using the player's accolades, sports career and shirt number. I integrated all these elements and created a wrought iron crest representing his industrial hometown. A custom soccer jersey was also designed representing their brand, with a black and gold soccer crest.
The client also wanted a website that reflected the brand, with a simple a clean layout that was heavily focused on mobile. To view the site, go to carraghersnyc.com
I also had the opportunity to design for a digital billboard in Times Square, it was an 8 sec animation, showcased on 42nd and 6th Avenue.
Here's a news article on the bar.